Privacy Policy.

Last updated: August 2026

Darling Bloom Collective Pty Ltd (ABN 92 699 772 695) ("Darling Bloom", "we", "us") is a Melbourne-based brand and marketing collective. This policy explains how we collect, use, store and share personal information, and how you can contact us about it. We handle personal information in line with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

What we collect

Information you provide directly, such as your name, email address, phone number and business details, when you make an enquiry, book a service, subscribe to communications or correspond with us. We also collect limited technical data automatically when you use this website, including IP address, browser type and site usage analytics.

You may deal with us anonymously or under a pseudonym where it is lawful and practicable to do so, for example when making a general enquiry.

How we use it

We use personal information to respond to enquiries, deliver our consulting and marketing services, send marketing communications where you have consented, improve this website, and run our business, including invoicing and record keeping.

Marketing communications

We only send marketing emails to people who have opted in. Every marketing email includes a working unsubscribe link, and you can also opt out at any time by contacting us. Opting out does not affect emails we need to send about services you have engaged us for.

Who we share it with

We share personal information with trusted service providers who support our business, including website hosting, analytics, email marketing and payment processing platforms. They receive only the information needed to perform their service.

Some of these providers store data overseas, primarily in the United States. Where personal information is disclosed overseas, we take reasonable steps to ensure it is handled consistently with Australian privacy law. We do not sell personal information.

Cookies and analytics

This website uses cookies and analytics tools to understand how the site is used and to improve it. You can adjust your browser settings to refuse cookies, though some site features may not function properly without them.

Storage, security and retention

We take reasonable steps to protect personal information from misuse, interference, loss and unauthorised access. No method of internet transmission is completely secure, so we cannot guarantee absolute security. We keep personal information only for as long as it is needed for the purposes described in this policy or as required by law, after which it is deleted or de-identified.

Data breaches

If a data breach occurs that is likely to result in serious harm, we will notify affected individuals and the Office of the Australian Information Commissioner in accordance with the Notifiable Data Breaches scheme.

Access, correction and deletion

You can request access to the personal information we hold about you, ask us to correct it, or ask us to delete it, subject to any legal obligations to retain it. Contact us using the details below and we will respond within a reasonable time, normally within 30 days.

Complaints

If you have a concern about how we have handled your personal information, contact us first using the details below. We will acknowledge your complaint promptly and aim to resolve it within 30 days. If you are not satisfied with our response, you can contact the Office of the Australian Information Commissioner at www.oaic.gov.au or 1300 363 992.

Changes to this policy

We may update this policy from time to time. The current version will always be available on this page, with the revision date shown above.

Contact

Darling Bloom Collective Pty Ltd

ABN 92 699 772 695

Email: hello@darlingbloom.com.au

Phone: +61 421 575 871

Melbourne, Australia